Shopping Therapy

La Perla’s new phase and faces!

La Perla celebrated the re-opening of its Milan flagship boutique on Via Montenapoleone with special guest Mariacarla Boscono. Mariacarla Boscono  is one of the three faces for the La Perla Fall/Winter 2014 campaign.

Also in attendance to celebrate the Milan flagship re-opening with La Perla Vice Chairman Stefania Valenti were influencers, including fashion blogger Chiara Ferragni of The Blonde Salad and Russian actress Natasha Stefanenko.

Earlier this week, La Perla celebrated the re-opening of the London boutique on Sloane Street. The event was hosted by special guest and face of the Spring/Summer 2014 campaign, model Cara Delevingne.

The Milan and London re-openings are the debut of a new store concept that La Perla will continue to unveil worldwide throughout Spring 2014. The boutiques are designed my internationally renowned architect, Roberto Baciocchi. Can’t wait to see more of this transformation coming soon!

xxx

Elena Sendona

Photo top right: Model Mariacarla Boscono with La Perla CEO, Stefania Valenti, both wearing La Perla

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